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Quotes:
“I held a lot of different jobs so I could understand the value of work and that it is hard and it is, backbreaking sometimes. There's value in all sorts of work.”
“I didn't want to go into a conventional job or career because it felt like there were just too many exciting, shiny new things going on.”
“I wanted to create something out of nothing and create something that had impact and meaning.”
“When you’re learning, it doesn’t feel like work.”
“There is a curiosity that gnaws at most entrepreneurs, it's a thread that needs to be pulled when they encounter something that excites them or they've encountered a problem where there may be a better solution to it.”
“There is going to be resolve that is required to actually push through every single obstacle that is going to be against you. And by definition, you're doing something totally new and novel that hasn't been done before. There is no roadmap it's going to be brutal.
“You're an idea person until you take a first action step, and then you become an entrepreneur.”
“When fruits are growing in an orchard, the skin or the rind is the most nutrient potent part of the fruit because it's exposed to the elements and the environmental stress of the growing season, that it has the most antioxidants and flavonoids and fiber.”
“Sometimes the safer decision is the riskier decision.”
“You have to share a vision with customers and stakeholders about a company that can stretch into multiple categories with a value proposition that works across all of those categories.”
“We are not a bag of peels, we're the whole fruit and a snackable slice of the whole fruit.”